Why advertise on Meta?
You can grow profitably through Meta advertising by reaching a diverse audience in different placements (Facebook, Instagram, Audience Network, etc.). This platform works both for B2B and B2C businesses with specific targeting and campaign formats.
We are a Meta Partner
Access to powerful data analytics
Highest ROAS from all social platforms
What can we do on Meta?
Tailor-made Strategy: Your Meta strategy should be built on a solid foundation: machine-learning, performance-based creatives, audience segmentation, concise structures, driver ad placements etc.
Scalability: We can scale quickly by taking full advantage of machine-learning combined with a consolidated campaign structure and the correct budget. Eliminate waste spend, and leave the learning phase faster.
Create Compelling Ads: We are not a creative agency, but we know what ad formats work for the Meta platform. We will guide you on how to showcase your product or service, in the most compelling way possible to drive customers down the funnel by sharing a creative brief. Don’t worry about the ad copy, we’ve got it covered.
How can Delta Growth help you with Meta Ads?
Strategy: We will understand who your target audience is, your KPIs, and your content creation capacity, then create an individualized strategy for your brand, leveraging Meta’s target capabilities.
Campaigns & Creative Briefs: We will work on a campaign and a creative brief outlining your targeting options, budget allocation, campaign flight, ad copy, as well as how your content should look. We will also share a competitive analysis and ideas. You will have a line of sight every step of the way.
Launch: We will buy media through your Meta ad account, build & launch your campaigns in-platform, and set variations of A/B tests. We set benchmarks and we work to achieve them.
Reporting: No fluff. We only report on KPIs that matter.
FAQs
Commonly asked questions about advertising on Meta
Facebook & Instagram Advertising options include status images, videos, Reels, carousel ads, and much more. Aside from ad formats, the most important thing is taking a strategic approach which includes understanding who you are trying to connect with, and what they perceive to be their pain point.
This platform suits both B2C and B2B businesses, with its recent B2B targeting options.
The budget will depend on campaign type (awareness vs conversion/purchase), and we need to consider your audience targeting size and how many creatives we will have in each campaign. We suggest a minimum budget of $30/day for Awareness and $50/day for Conversion/Purchase.