Our Approach
At Delta Growth, we believe SEO isn’t smoke and mirrors. It’s the simple act of becoming the best possible answer to a question your potential customers have. Making your website better through sound technical infrastructure, excellent content strategy, and a thoughtful approach to authority helps you get in front of people searching for your services. We work with big enterprises and small businesses alike and every site has its own challenges. Here are just a few ways we help with SEO…
International SEO
If you need to rank a site in a region and have multiple languages or versions of the site, we’re here to help.
SEO Audit
Wondering if your site is up to snuff compared to your competitors? Take a look at our SEO Audit.
Website Migration
A lot can go wrong when you’re moving a website from one CMS to another, we’ve got a real developer-friendly approach to mitigating risk.
Keyword Research
While we don’t offer keyword research as a standalone service, we seamlessly incorporate it into our digital marketing solutions to deliver impressive results.
What our clients think
Delta Growth have been amazing partners of CARFAX Canada for several years and are a true extension of our marketing team. From managing analytics, optimizing conversion, and increasing traffic, DG has played a key role in developing our organic growth strategy. Their forward-thinking and transparent approach to digital marketing has continually delivered strong results.
Delta Growth has been a big part of our growth strategy since our public launch in 2017. From managing our digital paid programs, to optimizing our business for conversion and organic growth, to enhancing our customer analytics, they’ve taken the lead on our digital marketing efforts. Our direct-to-consumer business has grown exponentially over the years thanks to our strong partnership with DG.
Delta Growth has been an essential component in extending our lean team’s repertoire by helping us plan and manage our paid media in driving funnel volume. They provide us strong strategic & tactical support with regular performance reporting, quick responses to requests, and deftly implementing changes. Smart people and easy to work with!
Our Clients
We’ve got a wide array of clients we’ve helped grow through SEO, from healthcare to automotive. Reach out if you have any questions on what we did to bring these companies success in search.
FAQs
A little background on SEO…
In simple terms, SEO is about ranking as the best answer on Google. Rankings are based on three key factors:
- Authority: How Google views your website’s expertise on a subject.
- Site Health: How easily robots can read your site (e.g., fast loading, error-free).
- Content Quality: How well your content answers a search query.
Lastly, relying only on keywords isn’t effective. Search engines can detect keyword stuffing, and genuine authority matters more than trying to game the system.
Simply put, you need to be where customers are looking for answers. Almost every industry without fail will have people asking about their products and services at some time or another. The most common channel for finding answers is Google, whether it’s to compare product offerings or pricing, look at product reviews, or to solve a specific problem. As a brand with a vested interest in those audiences, you want to show up when people are looking for those kinds of solutions.
The benefit of SEO for business is that you can address every stage of the engagement process without having to increase your investment. Many people begin queries without a particular brand in mind but are looking for a solution to a problem or need. By ranking yourself at the top of the funnel (i.e. the awareness or education stage), the compounding effect will ensure your brand will continue to appear as they go through the consideration, purchase and post-purchase stages.
At Delta Growth we apply a “full funnel” approach to SEO planning that covers all stages of a customer’s journey, from awareness and consideration to purchase and post-purchase. We have a long track record of building strategies that go beyond just driving any traffic to your site. Rather, we start with the premise that a business will benefit more from 100 qualified leads versus 10,000 that aren’t. We also pride ourselves on our transparency. If we believe you’re not ready for an SEO program, or feel it won’t help you reach your business goals, we’ll tell you – along with some friendly advice on how to get to where you want to go.
Our SEO process starts with a thorough audit of your site’s technical health, keyword research, and competitive analysis. From there, we develop a tailored strategy to improve on-page optimization, content creation, and link-building efforts, ensuring long-term growth.
We conduct in-depth keyword research tailored to your business needs. This involves analyzing search volume, competition, and user intent to target the most valuable keywords that align with your audience and business goals.
We offer both! Our ongoing SEO services ensure that your strategy evolves with search engine updates, while our one-time audits provide a comprehensive review of your current site, offering actionable insights for improvement.
We focus on building high-quality, relevant backlinks that improve your domain authority and search rankings. Our link-building strategies are ethical and adhere to Google’s best practices to ensure long-term success.
Yes, improving website speed is a key part of our technical SEO services. A faster website not only enhances user experience but also improves your search engine rankings. We can help identify bottlenecks and implement solutions to optimize loading times.
If your site has been penalized by Google, we’ll conduct a thorough audit to identify the cause, whether it’s related to bad backlinks, content issues, or technical errors. We then create and implement a plan to recover your rankings.
We prioritize mobile optimization in all of our SEO strategies. From ensuring responsive design to improving mobile site speed and usability, we help you capture the growing mobile audience and improve your rankings in mobile search results.
When rebranding, we ensure your SEO performance remains intact by properly redirecting old URLs, updating metadata, and maintaining your rankings. Our process ensures a seamless transition without sacrificing organic traffic.
We focus on optimizing your product pages, improving site structure, and enhancing user experience to drive traffic and conversions. Our eCommerce SEO services also include technical SEO, mobile optimization, and analytics to maximize your sales.
SEO is a long-term investment, and results typically start appearing within 3-6 months, depending on your industry, competition, and the current state of your website. Our team will provide you with realistic expectations during the strategy phase.
Absolutely! We specialize in helping businesses improve their local search visibility. From Google My Business optimization to local citations and geo-targeted keywords, we help you rank higher for local searches.
Yes, we specialize in multi-location SEO strategies to help businesses with multiple locations rank in relevant local searches. We optimize each location’s Google My Business profile, create localized landing pages, and improve online visibility.
Contact Us
Have a big or small question about SEO? Looking for the best approach to get more traffic to your site? Feel free to reach out and ask, we’re always here to help.