Why advertise on TikTok?
It’s the fastest-growing social platform, and a great way to show your brand and reach a new audience. Leverage its unique identity through unique video content creation, in which you can utilize user-generated content.
26.5M+ monthly active users in the US
41%+ of users are between the ages of 16-24
90% of users visit the app more than 1x daily
What can we do on TikTok?
Leverage tailored targeting: TikTok Ads can be tailored based on demographics, geography, language, and interests. Using Audience Fit, Lookalike Audiences, and Pixel Audiences, we can create specialized audiences that better fit your unique selling proposition. We can also leverage Audience Fit, Lookalike Audiences, and Pixel Audiences, creating specialized audiences that better fit your unique selling proposition.
Reach an engaged audience: Reach Gen-Z and Millennials in a platform they are ready to buy.
Diverse ad formats: TikTok is a platform for video creatives only, however, there are several formats we can leverage, such as in-feed, sparks ads, influencer marketing, carousel ads, and much more.
How can Delta Growth help you with TikTok Ads?
Strategy: We will understand your target audience, KPIs, and content creation capacity to create an individualized approach for your brand leveraging TikTok’s platform’s unique targeting capability.
Campaigns & Creative Briefs: We will work on a campaign and a creative brief outlining how your targeting, budget, and campaign flight, as well as how your content should look, sharing competitive analysis and inspirations. You will have line of sight every step of the way.
Launch: We will buy media through TikTok for Business, build & launch your campaigns in-platform, and set variations of A/B tests. We set benchmarks and we work to achieve them.
Reporting: No fluff. We only report on KPIs that matter.
FAQs
Commonly asked questions about TikTok Advertising
Both platforms can drive results for your business, there is no right answer to this without knowing your goals, audience and challenges first. Those two PPC platforms are not mutually exclusive either.