A Reflection on 2019
December 29, 2019 3:20 pm Leave your thoughts2019 is wrapping up–in fact it’s hit or miss whether I’ll finish jotting down these thoughts before the ball falls....
Author Archives for Troy Fawkes
Digital Marketing Strategy
November 19, 2018 10:30 pm Leave your thoughtsDelta Growth chose its four core services out of a simple thought experiment. Which digital marketing channels would you need...
Value of SEO: Calculate CPA & ROI to Build Marketing Budgets
October 20, 2018 1:51 pm Leave your thoughtsWhen a business owner, CMO or marketing manager is putting together a marketing budget they need to be able to...
How to Calculate Monthly SEO Package Pricing
October 1, 2018 8:49 pm Leave your thoughtsIn a world where SEO seems like black magic it’s no surprise that many companies don’t know what a reasonable...
5 Things I Hate About Google Analytics
May 12, 2018 2:39 pm 1 CommentI put this image together thinking I could come up with ten things I hated about Google Analytics (GA), but...
GA Time on Site: Why it’s Broke and How to Fix It
November 23, 2017 3:10 pm 2 CommentsBounce Rate. I think it’s a dumb metric, for the most part. It’s so dumb that there’s no point in...